Telegram Push notifications are used a lot in our daily life and our businesses. In this Guide, we will walk you through everything you need to know about Telegram Push notifications. You will know what they are, why you should use them, and how you can send them using your Telegram messaging inbox.
What Telegram Push Notifications Are?
Everyone has seen push notifications and is probably using them regularly in their day-to-day lives too. Here’s a short introduction to what they are.
Push notifications are messages that open as a pop-up on the home screen of customers’ phones. this makes it able to grab more attention of your customers compared to other messaging methods.
Now for the most effective results, A push notification should be short and have a clear call to action. You can use push notifications for multiple Business related purposes:
- Send your Customer an OTP code to retrieve a password
- Share A limited time deal with specific people
- Follow possible leads who are considering your services
- Asking for Feedback With many Surveys for both Business and other social matters
Considering the popularities of Telegrams Push notifications
You will have to use your customer’s preferred channel to reach the most people with push notifications. While SMS was quite popular in the past, companies are moving towards Messaging apps more, making it normal to send push notifications there.
Now let’s see why this is so, You will find the answer in the next section, We will gauge the effectiveness of SMS for Notifications versus one of the biggest messaging channels in the world.
Comparison Between Telegram Push Notifications & SMS for Business Messaging
If the place where your customers are popular with Telegram, it is normal for you to use Telegram bot notifications. Let’s see what makes Telegram a more efficient Channel for push notifications compared to a traditional notification Channel like SMS.
Business Messaging With SMS
Regardless of the type of number they choose, businesses that use SMS notifications are charged by SMS providers. Cost skyrockets for companies that have lots of monthly outbound notifications.
It is true that Short code numbers are popular due to higher Deliverability rates, they are actually one of the most expensive number types. A business needs to pay setup quarterly lease and per-message fees.
Not only that, but to protect Recipients from spam, fraud, and abuse, these SMS are also subject to carrier filtering. so there is always a chance that some SMS won’t actually reach your customers at all.
There are more drawbacks with SMS since it doesn’t support Files or media, you can only use emojis but that can easily reduce your limit of characters as a standard SMS can only fit 160 to 70 Characters.
If a Business wants to avoid being blocked then businesses should offer customers an easy way to opt out of notifications. But SMS opt-outs are not so convenient. To stop receiving notifications, customers must send an SMS to the business in question, with costs involved.
Price and deliverability rates are the two main cons of SMS messaging. But you can circumvent these issues by switching to Telegram push notifications.
Business Messaging through Telegram push notifications
Unlike SMS, Telegram messaging is actually free for all its users. Plus, Telegram messages are not subjected to carrier filtering too. That is why Telegram push notifications have higher delivery rates than SMS.
not only that, Telegram’s Character limit is 4096 Latin characters, SMS doesn’t even come close to that, as Telegram’s Emojis are encrypted with Unicode, and each of the emoji only takes two characters.
Telegram supports Photos, videos, and files, which gives businesses the opportunity to send more engaging push notifications and boost open rates making it more interactive and friendly.
Last, opting out of Telegram push notifications is easy and cost-free. Customers only need to message the business via Telegram requesting to stop receiving notifications.
Things You Need to Know Before Sending a Telegram Push Notification
There are some steps before you can send push notifications at scale. firstly you will need a Telegram bot, these bots are like small programs that run inside Telegram and can help Telegram business accounts. However, these bots are basically API’s so they don’t actually have an interface
- To create a Telegram bot first of all you need to use Another Telegram bot, BotFather. just talk to him(Press /start).
- Now you understand what it can do, so let’s go ahead and make a New bot, chose (/newbot)
- As you can see, A bot’s name should end with “bot”, it makes a convenient way to realize and see who it is, but until today a lot of bots have already been created, so you will have to come out with a name that has not been taken.
- Eventually, you will find a name for your bot and get an access token that we were going to need.
- Now that you have a bot, Telegram users can find and interact with it and use it. But there is one problem — you can’t associate users that come from Telegram with the users in your application.
- After this point, it would get harder for normal people to set up a complex bot that can help you beyond the basic commands. Creating a functional bot takes Programming Knowledge, typically in Java, C#, or Python. You have to Install the Telegram Bot API Library.
- This is where you use your choice of programming language to interact with the Telegram bot API using code. You can find the library for your programming language on the Telegram Bot API documentation page.
- The token you saved can be used for third-party services to connect the bot’s API to theirs, allowing you to program or add functions through their platform. still, for complete freedom over how your bot operates, You will have to know more about Libraries, coding, Object-oriented programming, and know-how in IDEs (such as Visual Studio Code).
- You don’t have to worry much though, there are services made for bots intended for business promotion and currency exchange, product orders, news compiling, and much more.
To know more detailed information about the push notification, you can visit the Official Website of Telegram.
A little About Webhooks
In case You want to receive push notifications, you need to set up a webhook. A webhook is a URL that Telegram sends updates to whenever an event occurs, you can set up a webhook using the
setWebhook Method of the Telegram Bot API. Provide the URL of your webhook and the bot token.
Q: What is a Telegram bot?
A: A Telegram bot is an automated program that can interact with users and perform various tasks on their behalf. They can be used to send push notifications for specific events or updates. For more information, you can read About Telegram Bots.
Q: What is a webhook?
A: A webhook is a URL that Telegram sends updates to whenever an event occurs. It is used to receive updates from Telegram and trigger push notifications.
Q: How do I create a Telegram bot?
A: To create a Telegram bot, you need to use the BotFather bot. Follow the instructions to create a new bot and obtain the bot token.
Q: What is the Telegram API library?
A: The Telegram API library provides a way to interact with the Telegram Bot API using code. You need to install the library for the programming language of your choice.
Q: How do I set up a webhook?
A: You can set up a webhook using the
setWebhook method of the Telegram Bot API. Provide the URL of your webhook and the bot token.
Q: How do I handle incoming updates?
A: You can handle incoming updates using the programming language of your choice and the Telegram API library. Whenever an event occurs that triggers a push notification, Telegram will send an update to your webhook URL.
Q: What function do I need to implement to send Telegram push notifications?
A: You need to implement the function that sends push notifications to your device(s) or service(s) of choice. For example, you can use the Pushover API to send push notifications to your phone.
Q: How do I test my Telegram push notifications bot?
A: You can test your bot by sending a message to your bot and verifying that you receive a push notification. You can also use the
getUpdates method of the Telegram API to test your bot.
What can make people use Telegram can vary a lot. Telegram has Privacy and encryption, no limit to channel members, and also open-source code and ease of implementing bots, any one of those or even all of those can attract its users to it.
This guide only covered the basics of creating a bot, the rest will be up to your programming experience or third-party Implementation. Let us know in the comments if you had any issues with Telegram bots.